How to succeed at live events

Discover why in-person events are the most powerful, marketing tool for entrepreneurs and how hand-selling at conventions can build lasting fans.

Hi,

If you’re like most indies, the idea of selling your work in person might feel somewhere between daunting and ridiculous. Why spend hundreds of dollars on a table, stock, gas, travel, and maybe even a hotel room just to stand behind a plastic table in a loud convention hall hoping someone buys you stuff?

It’s easy to think, "There’s no way this adds …